IDAD History
The Iran Decorative Arts and Design Center "IDAD Center" was established after about one year of study and research of all related references in March of 2006, under the management of Mr. Kiyan Kamalfar and invested by Messrs. Rouz Chang.
The center as the first general and specialized shopping center for decoration and furniture is established to show a glorious presentation with the aim of professional programming in producing and importing and showing different kinds of home and office furniture in an area of more than 5000 sq/m. on six floor to its clients in this field.
The process of choosing, arranging and showing such an extent of goods in different kinds is accomplished on the basis of mass object orientation, general planning, long experiences, professional specialty, experienced team, having exact knowledge of market and mental and corporal investing and could have a great chance in appearing social creativity, idealizing and originating this artistic and technical field in our country under the Divine favors and assistance of countrymen as well.
Fields of Activity
IDAD Center will be active in the fields of home furniture at least in five styles, office furniture in four styles, adult and baby bed sets , accessories and equipment of decorations in different models, different kinds of decorative lights, carpets, paintings and sculptures and new generation of stone and glass desks.
Organizations
The origin and basis of this business center is established on three main factors as follows:
- Experienced management and specialty (For more visit our site www.kiyankamalfar.com).
- With the above mentioned building and complete aforesaid conditions.
- Main and prominent investment in all subdivisions and different styles of decoration.
Locality
The outstanding characteristics of this organization is the locality of its main building, on the north side of central district of Tehran at No. 2, Shahid Sabounchi intersection, Shahid Beheshti St. and also its extensive window facing the main street with a length of about 70m, makes it an eye-catch view in front of the audiences.
Organization Chart
This organization is honored to have three main shareholder (Messrs. Yadollah Rooz Chang and Anvar Rooz Chang and Kiyan Kamalfar), the chairman of the board of directors, seven senior managers (financial, business, sales, administrative affairs, design, advertisements, and supply departments), more than at least 25 supervisors in executive and operative units and about 50 employees in warehouse, sale, and preparation, etc and more than 120 employees during one year is foreseen. Obviously organizing such an organization which is dependent on different executive units, besides more than 30 manpower out of organization that are cooperating as contractors should not be ignored and all demands an integrated leadership and management.
Essense and Basis of Organization
This organization is an incorporated company whose articles of association is arranged on the basis of transacting , importing and exporting, manufacturing and presenting all necessary services of furniture business and its accessories. The exhibition of latest designs, updating the social view point (creation of new fashions), and using abroad references, through importing some goods and attempting to show the inside genius and creating employment chances, orders, designing and other services by manufacturing and export which has encouraged all decision makers of this organization on their decisions. They emphasize that import, manufacture and export are interdependent to each other, because it is thought that we should not prevent from every technique, professional knowledge, global style, idea and thinking and generally creating a competitive and improvement atmosphere in a country and people should benefited of it. On the other hand, the process of employment, idealizing, creativity, designing, endeavor and stability will be manifested in production and exportation. And we can benefit each one by turning to "Every thing is only nice if placed correctly".
The Official Agency from Italy and 40 Other Foreign Companies
This organization is honored to be granted the exclusive agency of Ckiyanti brand and at least 30 other authoritative European and Asian furniture and decoration companies. Since the artistic management team of Ckiyanti and also other companies are chosen as the most elite international designers, so we can depend and trust to the artistic and technical knowledge of them.
IDAD Center Goals
Moving towards of promoting the social values and extending and developing art, is a cultural phenomena which should be formed as a permanent duty for intelligentsia of the society and it is not possible, except by promoting "Ideal Living" culture that could be able to enter the aesthetics in our life.
IDAD Center is determined to take steps in promoting such positive approaches and be able to start presenting an attractive surge that is the very Ideal Living and accomplish it. Clearly, in such a direction, comments and criticizes of addresses and friends of this business could act as an effective factor.
Executive Informing, Holding Seminars and Training Courses
Among the most important programs of the business center, is informing the news and important domestic and foreign events of decoration field, holding scientific seminars and inviting experts of the field, familiarizing with the world latest designs and techniques and the most remarkable one is the extensive internet site to manifest the exact news of related events in Iran decoration society, such as news about the IDAD Center agents in townships, advertising new collections of future models of shopping center and training programs besides providing the complete information about the IDAD Center programs and the online exhibit of different parts. This can reveal the calling of modernism of this organization to all, i.e. along with popular business; one may promote a pure cultural movement and manage to attract the majority of the addresses.
Getting a Complete Collection of Different Styles
IDAD Center has decided to follow two goals by gathering an extensive collection for choosing a variety of goods
- Correct introducing of styles and the culture of other nations to Iranians, with the aim of acquiring more general information in this course and as a result, good choice of existence necessities at home or office.
- Meeting the necessities of majority of society with different tastes and attracting all interested people. And these sales are as follows: modern European furniture after 1970's, postmodern and neoclassic furniture relating Mediterranean and Latin America, straw and Bamboo furniture with the style of rustic of the Far East, classic European and the prior Russia, classic or antique furniture of southeast of Asia (Chinese and Japanese), modern rustic furniture of Scandinavia, rustic furniture and carpets of India and middle Asia. And at the end, establishing a general ancient exhibition of ancient Iran that would be able to be the first in this range and this organization is willing to introduce the right culture of this country.
Other Summarized Goals of IDAD Center
- romoting the "Ideal Living" culture and seeing beauties.
- Propagating modernism and creativity to have the freshness and variety entered into the families or work environment.
- Specialized and scientific attitude towards decoration instead of personal or individual tastes.
- Good employment of young and skillful manpower.
- Attracting the creative and dynamic minds and organizing them into different groups with the aim of presenting more and better services.
- Supporting this relatively deprived field in Iran.
- Establishing many decoration showrooms in IDAD business centers to pin point better talents.
- Expanding design, research and development unit to create new designs and attractive ideas.
- Expanding related contracting manufacturing units and promoting manufacturing home and office furniture to meet the demands of market.
- Promoting the quality and quantity of foreign agents and creating the variety more and more in this shopping center.
- Promoting the foreign activity and exporting products of this organization.
- Expanding IDAD Center, sales division in the ready townships and granting agency to efficient and skillful people.
- Creating and development of IDAD Center wholesale and distribution base in Tehran and townships with two main aims of more sale and fashion tendency towards the most valuable goods with better design and new creativity.
- Job creation.
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